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WHY SERVICE DESIGN
WHAT WE DO
We support you throughout the process of services and experiences creation. We specialise in corporate accelerators and transformation programs.
First understand. In this phase we gain an empathetic understanding of the problem you’re trying to solve, exploring the real needs and desires of your target group. The methods we use are qualitative interviews, observation and service safaris to name a few.
During the Research stage we gather and accumulate information for your customers and users. It is time to make sense of this information and to turn it into insight about the real needs, problems and pains they experience. This is the bridge phase between Research and Ideation.
Use creativity and innovation in order to develop solutions. Brainstorms and Associations are just a few of the best Ideation methods we'll teach you to apply in order to come up with out-of-the-box solutions.
Prototypes and MVPs as good as the real thing. They are early, inexpensive, and scaled down version of the product that help you communicate the concept and reveal any problems with the design. If you fail, you'd better do it at prototype level which is fast and cheap.
Lean Startup. We help you test the core feature/ concept of your product or service and get valuable user feedback. This is the fastest way into the market without spending all your money.
Innovation can be learned. We can help you develop specific organisational capabilities for a successful transformation and growth: Design Thinking, Service Design, Creative Leadership, DNA of creativity, Platform Design.
We help leaders transform their organisations, their teams and themselves.
Artificial Intelligence initiative for ING Netherlands. The initiative developed and tested an algorithm which would ensure clean data pool and would be able to identify and match data items between legal contracts and the company data warehouse. The solution landed at group level.
Hilti was looking for the tool park management solution of the future - one that could maximize efficiency for customers on-site in construction projects and off-site during planning, preparations and management.
It's all about the first 100 days after a car has been handed over to its new owner. The task was to elevate the brand’s customer experience to a “best-in-the-class” level that will win customer service awards.
Service Lab - development of social innovations in support of business creation. We are building a learning platform aiming to teach entrepreneurship skills such as empathy, creativity and prototyping via Service Design and Platform Design.
The VUCA dynamic, the digitalisation, the aggressive competition, and the customer evolution challenge the speed, creativity and flexibility of Henkel’s products and services. The task was to translate leadership vision into reality and design tangible hacks based on Leadership Commitments.